Sunday, August 7, 2011

She is the Native heart, she is all neon light, she is a love child; she is a WILDFOX."



A lot has happened within the last two weeks, and I have thus, been overflowing with motivation and inspiration. So, I have been recently reunited with my childhood best friend for whom I share all of my greatest life lessons and memories with. We have always been a powerhouse when together, worked nearly every job together, partners in crime, the whole shebang! We work so well as a team because unlike most friendships that carry drama, the occasional backstabbing, or even talking behind one's back, we have honestly never done either of these to each other. It is the most pure and genuine friendship, and all it took was one phone call and we were back where we left off like there had been no time gap ever separating us. The point of my rambling about such a friendship is that I am feeling really inspired to act on our combined skills and dynamic abilities as a team. Wildfox has always been a really fun and versatile clothing company that i have followed and loved, but what I am really inspired by is it's down-to-earth and free spirited beginnings.

Mission statement/bio taken from: http://ilovewildfox.com/wildfoxsisters/

"Once upon a time two young girls named Emily and Kimberley started a clothing line based on love and having fun! Things had gotten too serious in the world of fashion, and it was time for a change.

They created their T shirts for every person, soft, baggy, bright and fun.

Kimberley started a blog so that everyone could be inspired by other artists to create,

learn, photograph, paint, design, party, dress up, and be happy.

Inspired by friends, love, camping, dreaming, riding around in cars, driving along the coast,

beautiful books, witches, goblins, faeries and dreams, Los Angeles, and the earth, they hope

to remind people to be wild, have fun, and get lost in their dreams."



I am so inspired by the passion and drive behind this brand and how these two sisters and best-friends created something so successful based on ideas and dreams every girl can relate to. Everyone loves adventure, and can find nostalgia in their childhood and memories, this is the driving force behind the brand-- dreams, adventures, memories. So, in a nutshell, Jamie and I are really going to work towards starting something of our own. Every successful company comes from humble beginnings!